Media professional for over 30 years of experience, Anuradha Prasad is currently the Chairperson & managing director of the BAG films & Media, News 24.

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She has been focused on production, direction, development, business strategy, anchoring, in the media world and has also been actively managing business operations, talent management, and marketing. She possesses strong experience in conceptualization and designing shows for varied companies during her career.

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As a senior media professional, she has been associated with popular shows like, Rozana, Ru-BA-Ru, Chalti kaa naam antakshari, Kumkum- payara sa bandhan and more.

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As the President of the Association of Radio Operators for India (AROI), she heads the association and 30 FM radio operations in India. She is also the Honorary Treasurer for News Broadcasters Association (NBA).

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As Editor in chief of the News-24, she has conceived and executed various programs across languages and platforms while boosting the group's digital footprint.

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Years of hands-on experiences in the trenches and the immense contribution, she has won accolades and awards over the years. Some of them includes, Pt. Haridutt Sharma Award in the field of Journalism, Writing and Social Services, Shailikaar Prabhakar Samman Award and more.

For the last 5 years, she has been recognized amongst the 50 most influential women by the IMPACT Magazine for the powerful work and inspiring leadership.

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Being a part of the CII & FICCI entertainment committee, she has contributed towards fundamental thinking infusing the process-first approach. As one of the most influential persons in the Indian entertainment industry today, she has engineered the relationship that has turned the BAG network a brand that offers quality entertainment & media content across genres with her relentless efforts over the years.