Director of Market Development
As Director of Market Development at Triton Digital, Aditya Summanwar leads the expansion and utilization of Triton’s preeminent streaming audio and podcast technology in South Asia and South East Asia.
With more than 23 years of experience in the media and entertainment industry, Aditya has been instrumental in propagating the adoption of Triton’s audio distribution, measurement and monetization products with the largest and most respected audio publishers in the region.
Aditya has vast knowledge and experience across streaming audio, radio, television, print and telecom, having launched several successful B2C and B2B products and services at companies like Astro in Malaysia, Mahaka Radio in Indonesia, Radio Mirchi, and Red FM and Star TV in India. His extensive experience across technology and business give him the unique ability to help digital audio publishers achieve their goals in a consultative and collaborative manner.
In harnessing the region’s potential, Aditya also works with agencies, brands and publishers to unlock liquidity in the digital audio ecosystem by building structured programs that inform and educate the market value-chain about the benefits and advances in the space.
When Aditya is not spreading the word about the power of digital audio, he lives in Kuala Lumpur with his wife and two sons. The whole family enjoys diving and underwater photography. Aditya is also a self-professed darts enthusiast.